Building a Sustainable Ad Ecosystem with Creative IDs
Building a Sustainable Ad Ecosystem with Creative IDs
At the IAB Tech Lab’s recent event in London, Emma Horton, Sustainability Director at XR, discussed how ACIF, (Ad Creative ID Framework) can help address these environmental impacts while simplifying the advertising supply chain.
Watch Video: Meet RX
Watch Video: Meet RX
The world’s first real-time, AI-driven global metric for measuring representation
Greater Inclusivity. Better Results.
Greater Inclusivity. Better Results.
Meet RX: A New Industry Metric for Representation in Advertising and Creative Content
Explore the Power of Creative Intelligence with the Political Creative Pulse
Explore the Power of Creative Intelligence with the Political Creative Pulse
The First-of-its-Kind Creative Analysis of the 2024 Political Campaign Trail
Creative Intelligence: Olympic Ads Reveal Trends in Inclusive Content
Creative Intelligence: Olympic Ads Reveal Trends in Inclusive Content
Explore XR’s Olympic ads analysis, revealing trends in inclusive content with our AI-powered creative intelligence platform. Dive into the data now.
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Five Ways to Make Entertainment Payroll More Efficient
Five Ways to Make Entertainment Payroll More Efficient
Discover five ways to achieve efficient entertainment payroll. Streamline your processes, reduce errors, and stay compliant with XR Extreme Reach.