Make Creative Intelligence Your New Superpower
Understand, act, measure and optimize with creative intelligence.
XR seamlessly unites creative and media, connecting and collecting billions of data points across the campaign lifecycle to maximize marketing ROI and ad effectiveness through intelligence.
Unlock creative intelligence to produce, version and deliver high quality, relevant content that drives resonance and results.
View creative activity by delivery, spend, usage and performance
Measure representation and inclusivity across all of your content
Evaluate core creative principles against industry best practices
Optimize effectiveness and inform future planning
And much more...
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XR’s global technology platform simplifies the advertising ecosystem and delivers unified data at scale across content, delivery, and entertainment production.