Explore our Super Bowl Ads Analysis, revealing trends in age, diversity, gender expression, skin tone, and accessibility compared to industry benchmarks.

Discover how XR Extreme Reach uses data and AI for innovative advertising. Learn about connected data, AI content analysis, and creative optimization. Watch the video for insights.

Celebrate XR Extreme Reach milestones at CES 2024: new brand identity, global president, leadership expansion. Empowering brands with innovative ad solutions.

Discover how XR and dentsu use AI for DE&I analysis in advertising. Learn about our solution to analyze diversity in race, gender, age, and disability, creating inclusive campaigns.

Discover how addressable TV ads impact viewers’ brains, enhancing attention, emotion, and memory. Learn the benefits with Finecast and Extreme Reach.

Optimisez l’impact de vos campagnes grâce à l’accessibilité publicitaire.

Optimize Your Creative Investments in Challenging Economic Times 

Get exclusive insights into the state of advertising accessibility in Australia & New Zealand with our latest Snapshot Report

Explore the Creative Intelligence Behind the Biggest Brand Moments 2023-2025

Unveiling the myths that hold brands back from unlocking the power of inclusivity.

Get exclusive insights into the state of advertising accessibility in the UK with our latest UK Snapshot Report.

Discover how a global CPG brand uncovered $7.2M in production waste and maximized creative ROI with XR’s AI-powered intelligence.

Global brewing brand saves millions in creative operations efficiencies

Streamlining creative operations across 100+ beverage brands

How a Financial Brand Unified Creative Ops to Save $750K+ Annually

How a global retailer transformed talent payments and rights management with XR

A media agency's journey to seamless TV & digital video activation